Event Cooperation with the City

Our goal is to build Oulu into a nationally renowned and internationally networked event city. An event-friendly Oulu will have responsibly implemented and distinctive events all year round, drawing on the energy of the North.

The city of Oulu supports event organizers through event cooperation. Cooperation with event organizers supports and contributes to the implementation of the goals and operational objectives of the city strategy. The promotion of events in the city of Oulu responds to the City Strategy’s focus areas regarding attraction, retaining and vitality, as well as supports and complements the city’s activities. Event cooperation enables the realization of nationally and internationally attractive, original and high-quality events in Oulu.

Companies, associations and communities organising events in Oulu can apply for event cooperation. The grant is intended to support nationally significant events organized in Oulu and is elective in nature. Applications for event cooperation can be submitted all year round. It is recommended that applications are submitted at least six months before the event, but no later than two months before the event.

Cooperation event marketing

The city of Oulu advertises the events it supports and agrees on visibility at the event together with the event organizer. The city requires visibility at the event. Pictures delivered by the event organizer will be utilized on info screens, outdoor signboards and social media channels. The city of Oulu needs a short description of the event and two pictures for event communications.

• Vertical photo, at least 1920x1080 px, jpeg or png
• Horizontal photo, at leas 1080x1920 px, jpeg or png

Visibility is agreed separately with the event organiser. Visibility can be a photo or video on the event's social media channels, logo visibility in promotional materials, an advertisement in the handout or an advertisement of the city of Oulu in the event area.

However, the minimum visibility of the City of Oulu at events is:

• A collaborative publication approved by the City of Oulu on the event's main social media channels
• City of Oulu logo or banner on the event website.
• City of Oulu logo on advertisements and posters in all marketing for the event
• City of Oulu visibility material in the event area

Ready-made digital materials for the city of Oulu can be downloaded from the Media Bank. Visibility materials for the event area can be picked up by the organizer from the city centre Oulu10 Service Point.